May 13, 2008

Puma by Mihara MY-34: crazy inspiration


Japanese shoe designer Yasushiro Mihara has yet again brought fresh, innovative designs to the Puma label. Now in it's 9th season, the collaboration Puma by Mihara does not seem to be holding back. The MY-34 model is pretty fresh: relatively classic puma style sneak, but with Mihara's creative twist. The velcro straps are my favourite part, how they go from silver, silver/white, to white which is cohesive the the rest of the sneak; silver leather coming from the back to an all white rubber outer sole split by the puma signature in suede. Mihara's take on the sneak did not take away at all from Puma's sporty aesthetic; if anything, it's more sporty. His inspiration behind the entire Spring/Summer 2008 collection is mutants/nature/environment: how we as humans are destroying the planet and are adapting to the negative changes and changing ourselves (becoming mutants...). As crazy as that seems, it's quite optimistic and worked in the end (inspiration is crazy in itself..no?) DEF need to check out the rest of Mihara's designs - they are just as sick as this. $154.00 isn't even that bad considering it's a collaboration with one of Japan's best shoe designers. I'd cop. Mihara actually has his own established line of shoes which was started in 1997, 3 years prior to the colab. with Puma called "Mihara Yasushiro" - It's necessary I dig and see what he's hiding in Japan.

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